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Kenya: Balancing Innovation & WTR Oversight in East Africa’s Fintech Hub

  • Writer: Elizabeth Travis
    Elizabeth Travis
  • 7 days ago
  • 5 min read
Hand holding a smartphone over a laptop, with colorful patterned clothing in the background. Another phone is partially visible.

Kenya’s financial landscape is routinely held up as proof that innovation can widen access while fuelling real-economy growth. M-Pesa turned basic mobile phones into wallets long before “fintech” entered the lexicon, and the ecosystem has matured into cross-border rails that connect consumers and small firms to regional and global markets. The question is no longer whether Kenya can innovate. It is whether the regulatory perimeter can keep pace with a system that now moves value across borders at scale, under the glare of Financial Action Task Force (FATF) expectations and the practical constraints of supervision in a fast-moving market. According to the FATF’s June 2025 update, Kenya remains under increased monitoring, an acknowledgement of strategic deficiencies that the authorities have committed to close.


Building A WTR Regulatory Perimeter


Kenya’s payment rules have a clear statutory anchor. The National Payment System Act and its 2014 Regulations established licensing, settlement, and risk controls for e-money issuers and payment service providers, later consolidated in the 2023 annual supplement. These instruments define roles and responsibilities for operators whose services resemble traditional banking functions in everything but name.


The Central Bank of Kenya (CBK) has also issued anti-money laundering (AML) regulations specific to mobile payment services. These set out KYC, record-keeping, monitoring, and reporting duties for mobile money providers and their agents, aligning day-to-day operations with national AML law. The broader AML framework sits in the Proceeds of Crime and Anti-Money Laundering Act (2009) and the 2023 Regulations, which define “wire transfer” and embed risk assessment duties for new products and delivery mechanisms. This matters because mobile money, when routed internationally, ceases to be a purely domestic convenience and becomes a wire transfer with all the transparency obligations that follow.


Recommendation 16 In Practice


The FATF Recommendation 16 requires that originator and beneficiary information accompany every wire transfer so that funds remain traceable from sender to recipient. Kenya’s domestic wire transfer regulation, articulated through the Proceeds of Crime and Anti-Money Laundering Act (2009) and the 2023 Regulations, gives this obligation legal force. These rules define what constitutes a wire transfer, prescribe the data that must be collected, and require payment service providers (PSPs) to ensure its secure transmission throughout the payment chain.


For the CBK, this has become an operational test of integrity. Mobile-money operators, PSPs, and cross-border remittance intermediaries must demonstrate that identifying information remains accurate, complete, and available for verification at every stage of a transaction. This is Kenya’s expression of the global wire transfer regulation (WTR) standard and the FATF-aligned framework that underpins financial transparency worldwide.


In practice, CBK’s supervisory reviews assess whether PSPs can validate and transmit data fields without truncation, maintain integrity across intermediaries, and confirm that their foreign or regional partners apply equivalent safeguards. Kenya’s WTR framework is therefore home-grown yet internationally consistent, positioning the country as a regional leader in embedding Recommendation 16 into everyday financial operations.


Cross-Border Expansion & The WTR Compliance Consequence


M-Pesa Global and allied corridors now allow Kenyan users to send and receive funds internationally, link to global platforms, and pay merchants abroad. The commercial proposition is compelling. The supervisory implication is equally clear. Once these transfers cross borders, they must adhere to the same traceability standards defined by Kenya’s wire transfer regulation. Originator and beneficiary details must travel with the payment without being truncated, reformatted, or lost between counterpart systems.


This is where fragmentation bites. International payments may flow through banks, fintech processors, card schemes, remittance partners, or blockchain-based intermediaries. Each hop introduces the risk of data loss, truncation, or format mismatch. Kenya’s regulations already anticipate this by imposing AML obligations on mobile money providers and requiring risk assessments for new delivery mechanisms. The operational test is whether Kenyan firms can consistently preserve data integrity across third-party networks and whether their partners apply equivalent standards at the hand-off points.


Risk-Based Supervision & Emerging Technologies


Kenya was an early adopter of risk-based supervision in banking, publishing a framework that emphasises proportional oversight calibrated to institutional risk profiles. That ethos now needs to extend more assertively to non-bank payment players and fintech intermediaries that sit at the centre of cross-border flows. Recent cooperation between the CBK and His Majesty’s Treasury (HMT) in the UK has focused on accelerating progress against Kenya’s FATF action plan, signalling the authorities’ intent to translate policy into measurable outcomes.


In practical terms, this means deeper thematic reviews on customer due diligence in agent-led models, more rigorous testing of sanctions screening for international corridors, and evidence that anomalous transfers are detected and reported with speed. It also requires supervisors to examine whether PSPs can reconcile identity data from inbound partners and whether message formats used for mobile-to-bank or mobile-to-wallet transfers preserve mandatory fields throughout the payment chain.


Kenya is also on the cusp of formal virtual asset regulation. Parliament approved the Virtual Asset Service Providers Bill in October 2025, with a twin-peak model that assigns licensing and supervisory roles to the CBK for issuance and to the Capital Markets Authority (CMA) for exchanges and trading platforms, pending presidential assent. Drafts published by the National Treasury and Kenya Law point to AML duties, suspicious activity reporting, and feedback loops with supervisors. Alignment with Recommendation 16 for transfers involving virtual asset service providers (VASPs) will be an early test of capability, especially where mobile money and crypto rails intersect.


From Innovation To Integrity


Kenya’s approach to wire transfer regulation reflects a mature understanding of financial integrity. Rather than replicating another jurisdiction’s legislation, CBK is enforcing the global standard through local law, ensuring that identity data remains intact, searchable, and useful to authorities wherever funds travel. This is the practical expression of Recommendation 16 and the foundation for credible cross-border supervision in East Africa’s fintech hub.


Kenya’s ambition should be to convert its reputation for payments innovation into credible, measurable financial integrity outcomes. For PSPs and mobile money operators this translates into four priorities. First, embed travel-rule data capture at onboarding and transaction initiation, not as an after-thought. Second, test the integrity of identity fields across every corridor and counterpart. Third, prove that screening and monitoring systems are tuned to cross-border typologies, not just domestic risk. Fourth, demonstrate that suspicious activity reports are timely, intelligible, and useful to the Financial Reporting Centre. The regulatory framework already points in this direction. The task now is disciplined execution and consistent supervisory follow-through.


Conclusion


Kenya’s fintech story has always been about solving real problems with elegant simplicity. The next chapter demands the same clarity of purpose applied to financial integrity. The FATF’s updated Recommendation 16 sets a higher bar for payment transparency, and Kenya’s increased-monitoring status adds urgency to convert policy into practice. If providers can show that cross-border mobile payments carry reliable identity data, that controls are proportionate and effective, and that supervision is genuinely risk-based, Kenya can remain the region’s innovation leader and become its benchmark for operational integrity.


How well does Kenya’s regulatory framework stand up to FATF scrutiny?


Find out more about the country’s regulatory framework and FATF evaluation by visiting the WTR Knowledge Hub.


Explore Kenya’s latest compliance updates, supervisory priorities, and detailed wire transfer regulations.

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